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Stop Overpaying For Your

Payroll Newsletter Blast

• Word Count: 105
• Read Time: 24 Seconds

Are you sending a payroll industry newsletter to your database of clients, prospects, and CPAs? If you are, we can cut your fees in half. That's right, 50% or more.

$99/Month PLUS All This FREE Stuff...

• FREE access to our Appointment Setting Assistance Program.
• FREE daily social media content.
• FREE online dashboard to view results in real-time.
• FREE smartphone app.
• FREE campaign scheduling and reporting.
• Plus, you will get access to the best copywriters in the payroll industry!

Click Here To Read About Our $1,000 Open Rate Guarantee

"Within 72-Hours Of Sending Our First Newsletter With SellMorePayroll.com, We Received A Staggering 61.8% Open Rate - Which Was 73% Higher Than Our Previous Industry Newsletter Service." 

Tom Bosman of Payco, Inc. & President of TPG

9 Tips For Getting More Payroll

Prospects Opening Your Next e-Mail Campaign

By Glenn Fallavollita, President - SellMorePayroll.com | Drip Marketing, Inc.

• Word Count: 468
• Read Time: 1.9 Minutes

Glenn, getting more payroll prospects and referral partners to open an e-mail campaign is crucial to generating more sales leads and referrals for Drip Marketing, Inc..

9 Tips For You To Read (And Share).

• 1. Craft a Compelling Subject Line: The subject line is the first thing recipients see, and it significantly influences whether they open the email. It should be concise, intriguing, and relevant to the recipient's interests or needs. Personalizing the subject line with the recipient's name or other relevant information can increase the likelihood of it being opened.

• 2. Segment Your e-Mail List: Segmentation involves dividing your e-mail list into smaller groups based on certain criteria like demographics, past purchasing behavior, or engagement level. Tailored content to each segment ensures that the emails are relevant and appealing to each group, thereby increasing open rates.

• 3. Day And Time Sent: Timing is critical in email campaigns. Analyzing when your prospects and referral partner are most likely to check their emails and scheduling your emails accordingly can significantly boost open rates. This might involve some testing and analyzing engagement data to identify optimal times.

• 4. Personalize Your Emails: Personalization goes beyond adding a name to the subject line. It involves customizing the content to meet the specific interests, needs, or past interactions of the recipient. Personalized e-mails feel more relevant and are more likely to be opened.

• 5. Keep Your Email List Clean: Regularly cleaning your email list by removing inactive subscribers can improve open rates. Inactive subscribers who haven't engaged with your emails over a long period are unlikely to start now, and their presence can skew your campaign's performance metrics.

• 6. Use a Recognizable Sender Name: Emails from a recognizable sender name, whether it’s a person or a brand, are more likely to be opened. Avoid using generic email addresses; instead, use a name that your recipients will recognize and trust.

• 7. Create Engaging Preheader Text: The preheader text is the short summary text that follows the subject line when viewing an email in the inbox. This text should complement the subject line and provide additional incentive for the recipient to open the email.

• 8. Avoid Spam Filters: Ensure that your email content and design don't trigger spam filters. Avoid excessive use of sales language, caps lock, too many exclamation points, and ensure you comply with email regulations like CAN-SPAM.

• 9. Test and Optimize: Regularly test different elements of your email campaigns, such as subject lines, content, and send times. Use A/B testing to determine what works best for your audience and continually optimize your strategies based on these insights.

Summary: Implementing these strategies can significantly enhance the effectiveness of your email campaigns by encouraging more prospects to open your emails, ultimately leading to better engagement and conversion rates for Drip Marketing, Inc..

Payroll Industry Sales Tips For Drip Marketing, Inc.

Don't Leave Money On The Table

When Selling Your Payroll Service

• Word Count: 194
• Read Time: 48 Seconds

Attention All Business Owners:

Are you considering selling your payroll service in the next 3 to 6 months? If you are, we have a list of cash-flush buyers who are looking for licensees using the following platforms (yes, even in-house platforms):

SellMorePayroll.com Can Help Sell Your Payroll Business.

With SellMorePayroll.com's expertise, we can help you concentrate on their day-to-day operations and...

• Create A Healthy Bidding Situation For Your Business - Due to our deep Rolodex file of buyers, we can create a healthy bidding situation for your business.

• Provide An Unbiased Analysis - When you engage us, we will provide you with an unbiased opinion/analysis on the pros and cons of each buyer (this is huge).

• Help Negotiate Your Letter-Of-Intent (LOI) And Purchase Agreement - When you negotiate the terms of your LOI and final purchase agreement, ALL buyers will place a myriad of 'hidden landmines,' which will affect your final selling price. We can help you avoid and/or modify the wording to create a win-win situation.

Cash-Flush Buyers Want To Buy Your Payroll Business.

SellMorePayroll.com has a list of cash-flush buyers who are looking for licensees using the following platforms (yes, even in-house platforms):

• Adaptasoft
• Apex
• Asure
• Cyberpay
• Evolution
• Execupay
• Homegrown Software

• isolved
• Millennium
• MPay
• PayChoice
• Ready Pay
• Thomson Reuters
• UKG/Kronos

Selling your business will be one of the most important financial (and emotional) decisions you can make. To maximize your multiple with the 'right buyer,' contact SellMorePayroll.com today.

Specially Created Tips For Owners Who Want To Sell In 2024...

• Before You Sell Your Payroll Service To Your Kids, Read This Article
• 4 Tips For Selling Your Payroll Service In 2024
• Is 2024 The Right Time To Sell Your Payroll Service?
• 6 Tips To Read Before You Sell Your Payroll Service
• The 5 Key Advisors You Need When Selling Your Payroll Business

SellMorePayroll.com Has A 'Go-To' List Of Buyers

In the Following Regions/States (See Below):

ROI Before The Friday, 12/8/23 Opening Bell

ROI Before The Friday, 12/1/23 Opening Bell

Our 90-Day Stock Buy/Sell History

Paycom:

• Bought additional shares on 11/2/23 @ $150.00.

ADP:

• Bought additional shares on 10/25/23 @ $218.15.

Paychex:

• Placed a Limit Order (one-day) on 10/27/23 @ $110.75.

Paycor:

• Bought additional shares on 8/17/23 @ $21.67.

Insperity:

• Bought additional shares on 8/3/23 @ $95.80..

2023 Payroll Stock

Year-To-Date Analysis

By Glenn Fallavollita, President, SellMorePayroll.com

• Word Count: 77
• Read Time: 18 Seconds

I've created a YTD ROI* chart (see below) for the payroll stocks listed above via YTDreturn.com.

Payroll Stocks Vs. Vanguard's VOO and VGT Funds.

When comparing the investment returns of your stock portfolio, check out the YTD return from Vanguard's S&P 500 index fund, VOO, and Vanguard's technology fund, VGT,

To see how well your stocks/fund(s) performed for 2023, go to www.YTDreturn.com.

*All YTD returns are presented with the assumption of reinvestments of any dividends on ex-date.

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• Read Time: 72 Seconds

Financial & Stock Price News Trending (Clickable Links)

• 2 Undervalued Growth Stocks to Buy Before They Soar 68% and 93%, According to 
• Asure Software Inc (NASDAQ: ASUR): Blank Check For Growth? - Stocks Register
• BlackRock Inc. Has $1.37 Billion Holdings in Paycom Software, Inc. (NYSE:PAYC)
• BlackRock Inc. Has $675.22 Million Position in Insperity, Inc. (NYSE:NSP) - MarketBeat
• BlackRock Inc. Sells 240911 Shares of Paylocity Holding Co. (NASDAQ:PCTY)
• BNP Paribas Arbitrage SNC Acquires 8695 Shares of Asure Software, Inc. (NASDAQ:ASUR)
• Citigroup Inc. Acquires 21,668 Shares of CBIZ, Inc. (NYSE:CBZ) - Defense World
• Dimensional Fund Advisors LP Has $34.48 Million Holdings in Paylocity Holding Co ...
• Insperity, Inc. (NSP) Up 7.9% Since Last Earnings Report: Can It Continue? | Nasdaq
• Intuit Inc. - Consensus 'buy' rating and 5.2% Upside Potential - DirectorsTalk Interviews
• Is Intuit a Buy Following Its Strong Earnings? - Real Money Pro - TheStreet
• Pay Less Than Intuit To Get More From S&P 500 Stocks LULU, VRTX, OKE, SCHW, TFC
• Paycom (PAYC) Up 20.3% Since Last Earnings Report: Can It Continue? - Yahoo Finance
• Paycor HCM, Inc. (NASDAQ:PYCR) Shares Bought by Swiss National Bank
• Paycor: Strong Execution, Upmarket Traction And Top-Of-Funnel Momentum -  
• Paylocity Holding Corporation - Consensus 'buy' rating and 34.1% Upside Potential
• There is no way Asure Software Inc (ASUR) can keep these numbers up - Sete News
• TriNet Group, Inc.'s (NYSE:TNET) Intrinsic Value Is Potentially 99% Above Its Share Price
• When CEOs Buy Their Own Stock, Pay Attention - Forbes

Insider Selling Or Buying News Trending (Clickable Links)

• Insider Sell Alert: CFO Adam Ante Sells 5,000 Shares of Paycor HCM Inc (PYCR)
• Insider Sell: Director Steven Sarowitz Offloads 75,000 Shares of Paylocity Holding Corp (PCTY)
• Insperity CEO Paul Sarvadi sells shares worth $1.36M (NYSE:NSP) | Seeking Alpha
• Paylocity Holding Insider Sold Shares Worth $11670453, According to a Recent SEC Filing
• Richard G. Rawson Sells 3,500 Shares of Insperity, Inc. (NYSE:NSP) Stock - Defense World 

Do You Need A Speaker For Your Next Conference?

If you do, you need to hire our President, Glenn Fallavollita, as he is a nationally recognized keynote speaker who will provide money-making advice to your conference attendees.

Glenn's notable highlights...

• Glenn has written the first-ever payroll industry sales book, Supercharge Your Payroll Sales NOW!, Additionally, Glenn has written 50+ whitepapers for the payroll industry and two other books, Stop Whining AND Start Selling and Drip Marketing: A Powerful New Marketing Strategy That Gets Prospects To Buy From You. He also writes blogs for LinkedIn and other national websites.

• Glenn and his staff have sent more than 130 million e-mail marketing messages for their clients. More importantly, SellMorePayroll.com is the #1 leader when it comes to e-mail open rates in the payroll service industry. Click here to read what SellMorePayroll.com's clients are saying about their newsletter open rates.

If you would like to hire Glenn to speak at your next payroll conference, CLICK HERE to visit DripMarketingSpeaker.com.

Copyright © SellMorePayroll.com All rights reserved. 

If you want to generate more sales leads, client referrals, and referrals from a CPA, we've assembled a number of payroll industry sales and marketing tips for you below.

• 2 e-Mail Marketing Campaigns To Help You Win More Payroll Sales
• 6 Reasons Why No One Will Remember Your Payroll Service
• How To Write Great Content For Your Payroll Email Newsletter
• How To Sell A Payroll Service In 2023
• What To Do When A Hot Payroll Prospect Ghosts You
• How To Stop Looking Like A "Small, Me-Too" Payroll Service
• 6 Ways To Generate More Sales Leads & Referrals

US Weekly Jobless Claims Report

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• Read Time: 42 Seconds

The number of workers filing for unemployment benefits rose slightly to 220,000 for the week ending December 2, 2023, according to reports from several states.

• This marks an increase of 1,000 from the previous week's revised level.
• The number of workers claiming unemployment benefits has been on the rise for the past two months, indicating that unemployed individuals are finding it increasingly difficult to secure new jobs.
• The current unemployment rate, standing at 3.9%, is the highest since January 2022, and worker demand is falling.
• Despite high-interest rates and inflation, the unemployment rate remained low, hovering between 3.4% and 3.8%.

Job Openings Fell By 617,000.

The latest monthly JOLTS report, released by the U.S. Bureau of Labor Statistics, shows that job openings fell by 617,000 in October to their lowest point since early 2021.

• The most significant decrease in openings was observed in education and health services, finance, and leisure and hospitality sectors.
• The report also indicates that the number of people quitting their jobs slightly dropped, indicating a lack of confidence in finding new jobs.
• Although layoffs remained steady in October, this report paints a concerning picture of the job market.

• Word Count: 516
• Read Time: 2.1 Minutes

• Four in five HR professionals currently use AI at work, study finds | Learning & Development
• REPORT: AI will play crucial role in small and mid-sized businesses in 2024

Tier 1 Must-Read Article(s) Of The Week (Clickable Links)

• $12 Billion HR Startup Deel Changed Global Hiring. Now It Wants To Change Regulators' Minds
• Businesses Are Switching To New ezPaycheck Payroll Software Bundle Version For PDF ...
• Check Debuts Fraud Protection Tools for Payroll Companies - PYMNTS.com
• Check Launches New Tools to Help Organizations Build and Scale Payroll Businesses
• HCM giant Paylocity buys headcount startup Trace | UNLEASH
• Paycom Launches GONE, Automating Time-Off Request Decisions - UrbanMatter
• Paylocity (PCTY) Acquires Trace for Headcount Planning Solution - Yahoo Finance

Tier 2 Must-Read Article(s) Of The Week (Clickable Links)

• Paycom donated $100,000 to children in foster care on giving Tuesday - Deccan Herald
• Paycor Announces Inaugural Connect+ Customer Conference - PR Newswire
• The Best Payroll Services for Contractors - Business News Daily
• UKG Earns 100% on Human Rights Campaign Foundation's Corporate Equality Index for ...
• Zalaris signs agreement for PeopleHub payroll with global retailer to

Payroll-Related News Trending (Clickable Links)

• Annie Harper: CT must stop cash advance companies from trapping people in debt
• Applicant Tracking System (ATS) Market Is Expected to Boom- Hirezon, PeopleAdmin, Greenhouse
• California Firm to Pay $3.8 Million for Illegally Employing Children in 'Dangerous Jobs': DOL
• Ex-Wells Fargo CEO sues bank for $34 million in withheld pay, stock | Reuters
• How Gen Z likes to get paid with Amex, Wise, and DailyPay - Tearsheet
• HR leaders struggle to keep up with expectations - HR Magazine
• Small business pay and hiring slowed in November - Accounting Today
• What if every day was payday? - Raconteur

Money Transmitter License News Trending (Clickable Links)

• Florida Regulator Clarifies Money Transmitter Licensing Exemptions (or lack thereof)

Cyberattacks/Scams & Cyberattack News (Clickable Links)

• CBIZ KA Notice of Data Privacy Incident (Prime Healthcare) - DataBreaches.net

Payroll Service, Accountant, Bookkeeper-Related Fraud News (Clickable Links)

• Former Fair Bookkeeper Arrested by FBI in Embezzlement Case - North Coast Journal

Internal Payroll & Worker’s Comp Fraud Articles (Clickable Links)

• South Florida embezzled nearly $1 million from businesses - The Palm Beach Post

International Payroll & Payroll Fraud Articles Trending (Clickable Links)

• South Africa's 4-Day Work Week Pilot: A Trailblazing Success for Work-Life Balance

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• Read Time: 42 Seconds

Educational Articles To Discuss With Your Clients (Clickable Links)

• A Taco Bell worker reported a party where co-workers were ‘openly having sex.’ Employees retaliated and HR did nothing, a lawsuit alleges.
• BNY Mellon to boost minimum hourly wage to $22.50 in March
• California proposal could allow applicants, employees to opt out of AI profiling
• DOL shifts to a per-violation penalty for certain child labor infractions
• Employee Injured While Leaving Work Limited to Workers’ Comp Remedies
• Employers willing to pay ‘premium’ for AI-skilled workers: AWS study
• Employers, educators are filling in Gen Z’s etiquette gap
• Frontier Airlines settles claim it discriminated against pregnant and lactating employees
• Half of workers left previous job after feeling underappreciated
• Mandatory return to office will apply to over 400K federal workers by January
• McDonald’s asks SCOTUS to hear no-poach case
• Papa Johns will pay $175K to settle ADA claim involving service dog
• Switching to a 4-day workweek may require a ‘conscious redesign of work’
• UKG: November saw the highest shift, pay activity in months
• WTW: Cost of US healthcare benefits expected to rise 8.9% in 2024

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Online: www.SellMorePayroll.com

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